The Inspired Stories designs thoughtfully structured planners, journals and lifestyle stationery for people who want to live with more clarity and intention. Founded in 2016, our tools are built as complete systems - combining structured planning with guided reflection - so everything in your life has its place.
We believe that how you plan shapes how you live. Our mission is simple: to create tools that help people feel more clear, more grounded, and more in control of their everyday lives - without the pressure to be perfect or productive every single day.
We believe planning should feel supportive, not overwhelming. It should make space for both ambition and rest, for the big goals and the small wins. Every product we create is designed with real life in mind. Thoughtfully crafted to help you stay organised, reflect on what matters, and move forward with greater clarity and confidence.
That's the feeling we design for — and it runs through everything we make.
Faces Behind The Brand
Baiba
Zané
Kat
Ellie
Patrisha
Gemma
Meet the Team
Baiba
Zané
Kat
Ellie
Patrisha
Gemma
We design planners, journals and lifestyle stationery. But what we're really building is a planning toolkit - one where every piece has a purpose and everything works better together.
Each product is grounded in research across mindfulness, productivity, habit science and personal growth. That foundation shapes every layout decision and you'll find the same philosophy running through everything: structure that supports. Reflection that's built in. Design that feels thoughtful.
Think of it less as buying stationery, and more as building the system that helps you show up for your life.
Most planners ask you to organise your time. Ours asks you to stay connected to why it matters.
Every layout in our range is informed by research in mindfulness, habit formation and personal development. Weekly reflections, monthly goal check-ins, daily "best things" and habit tracking aren't extras added on for aesthetics. They're built into the system deliberately, because we know that awareness and structure together create better results than either one alone.
The result is planning that reduces decision fatigue, encourages self-awareness and creates genuine space for reflection - without ever feeling overwhelming.